Where every tile is a work of art

Feruni is not in the
business of tiles.

We are in the business of creating, designing and curating artistic tiles that inspire people by transforming living and working spaces into magical experiences.

Who we are

We are team Feruni, a group of innovative and maverick artists and tile designers.

We began our journey over a decade ago with the vision to do things differently and bring transformation to the tiling industry. Today, we are one of the most respected brands in the industry for our meticulous craftsmanship, relentless innovation and world-class customer experience.

We sell more than tiles. We sell Art that fires imagination, enriches environments & inspires people.

We never forget that the customer who buys and uses our tiles is our single most important stakeholder. This is what drives us to go the extra mile everyday. We believe that Feruni must shine not only outside at the marketplace but also inside our workplace. We create joyful and magical experiences not only for our customers, but also for our own people.

Feruni is a product of art, beauty and inspiration. Our tiles are created to inspire. When our customers are inspired, it makes our day and it inspires us further!

Our Vision

We seek to be the world’s most disruptive tile maker and designer that transforms living and working spaces, inspires our customers, delivers joy to our employees and enriches our communities.

Our Value Proposition

Feruni sells more than tiles.
We sell Art that fires imagination, enriches environments & inspires people.

What Makes Us Different

The tile industry is fragmented, commoditized and mostly of low quality. Customers don’t know what brand of tiles that they are buying. They don’t even care. We are determined to change that. We want to do the opposite. We want to add value, change the rules of the game and bring inspiration to customers. Tiles are a Commodity. This is why the entire market competes on price.


We play by different rules.
“We do things very differently from the rest of the market. Our mission and purpose makes us unique.”

  1. We sell more than tiles, we sell inspiration. We are artists, not manufacturers. 

  2. We make tiles personal and emotional by transforming living & working spaces into a magical experience.
  3. We make tile buying a joyful experience.
  4. We are a purpose driven company focused on delivering joy to our employees.
  5. We are not only market centric but community centric as well. Our goal is to uplift, enrich and empower communities around us.
  1. We are global in our thinking and attitude. Our culture, service, tile designs & environment express this.
  2. We are relentlessly innovative. Innovation & creativity is in our DNA.
  3. Everything we do is customer driven. When our customers are inspired, we are inspired and we know that we are on the right track.
  4. We are a platform that enriches, grows and empowers our people to be the best versions of themselves.
  5. We seek to be a Gold Standard environment for customer, employee and partner experience.

Our Values & Behaviours


We are Innovative and Maverick Artists constantly seeking new ways to solve problems and inspire our customers.


We are a Talent Magnet and an attractive platform for world class expertise


We believe in Meticulous Craftsmanship and attention to the details


We deeply cherish Integrity, Transparency & Candor in our speech, transactions and behaviour always


We consistently look for creative ways to deliver Fun, Joyful and Magical experiences


We are a Family Culture that nurtures, builds and celebrates deep, joyful and beautiful communities & relationships
Our Brand DNA

Our brand DNA is the essence of our business and sets the tone for everything we do.

Feruni DNA